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6th Annual Pharma Customer Experience Management Summit

2 -4 April 2019, Vienna

6th Annual Pharma CEM Summit has been designed to provide you a unique opportunity to get insights into areas such as customer centricity, customer engagement ecosystem or the effective multichannel strategy. Get the answers to your questions regarding the engagement with customers in digital world, the journey of successful digital transformation, analysing data to provide personalized experience both locally and globally.

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 SUMMIT WILL HOST SPEAKERS FROM THE WORLD’S LEADING COMPANIES

See Sample of Key Note Speakers and Their Case Studies.

Danilo
PAGANO

Head of Global Customer Engagement

Geoff
ROLLASON

Patient Experience and Service Director

Helena
CHUNG

Patient Engagement Director for Oncology

Sandrine
PIOTELAT

Senior Director, Patient Experience Strategy & Implementation

Carl
SMITH

Sr. Director Marketing Institute and Customer Experience

Luigi
CAPANI

Head of Customer Innovation – International

EXPERIENCE BASED CASE STUDIES

Developing Marketing Capabilities to Meet Evolving Customer Needs

Marketing teams that adapt to future needs and unforeseen threats will succeed by design. The struggle that marketing leader’s face is being able to assemble the right mix of skills and capabilities for agility, relevance and growth.

Eli Lilly

Optimizing Patient Experience across Lifecycle of Biopharma Innovation

Putting the patient first achieves value and impact for both patients and pharma to attain “win-win”.

AstraZeneca

Co-creation and collaboration - improving the experience of cancer patients

Pfizer Oncology in the UK believes very strongly in shifting from a transactional relationship with patients and clinicians to a more collaborative approach and co-creating services that are delivered for patients first and foremost.

Pfizer

HOT CONFERENCE TOPICS

Will Be Discussed

  • Tracking the progress on multi channels and delivering personalized messages
  • Patients as active participants in digital transformation
  • Customer centric pharma in the world of technology
  • Marketing journey of meeting the customer needs
  • Data analytics and transforming them into actions, re-shaping the presence on social media
  • Market Access in Emerging Markets, payers as the customers
  • Patients as research partners
  • Digital Healthcare – new revenue stream for pharma
  • Enhancing customer engagement
  • The added value delivered to the customers with the help of digital
  • Integrated Real World Data into care

WHAT DELEGATES SAID

About Allan Lloyds Events

FOR MORE INFORMATION REQUEST FULL PROGRAMME

See what keynote speakers will be taking part in the exclusive speaking panel.
Explore what case studies will be discussed by our senior corporate speakers.

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