The 3rd Annual Pharma Customer Experience Management Summit is over.

100+

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12+

Networking Hours

Testimonials

TOP 20

Industry Speakers

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Over 15

Experience Based Case Studies

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So make sure you don’t miss out on our next edition in 2017!

Provide us with your contact details and our team will get back to you with all the updates regarding the upcoming edition of this event.

Take advantage to meet the leading experts within the field and discuss the latest challenges all your competitors are facing.

We are looking forward to welcoming you on board in 2017!

STAY UPDATED

See the past Speakers and Case Studies
from Last Annual BELOW

2016

KEYNOTE SPEAKERS

<p style=line-height:20px;>Julie<br>O’DONNEL</p>

Julie
O’DONNEL

Lundbeck

Senior Director, Head of Global Customer Interaction Management

<p style=line-height:20px;>Jens<br>LIPINSKI</p>

Jens
LIPINSKI

Bayer

Head Patient Relations

<p style=line-height:20px;>Mark<br>LIGHTOWLER</p>

Mark
LIGHTOWLER

Novartis

Head Digital Solutions

<p style=line-height:20px;>Philippe<br>KIRBY</p>

Philippe
KIRBY

MSD

Director, Customer Engagement Capabilities

<p style=line-height:20px;>Rene<br>HANSEN</p>

Rene
HANSEN

Teva

Global Director Patient Solutions

<p style=line-height:20px;>Eric<br>MATTHEWS</p>

Eric
MATTHEWS

Daiichi Sankyo

Director Brand Strategy & Global Interaction

Interesting Case Studies from the Agenda 2016

<p style=line-height:20px;>Rene<br>HANSEN</p>

Rene
HANSEN

Teva

Global Director Patient Solutions

CUSTOMER SUPPORT

Pharmaceutical Patient Support evolves to a more holistic approach

  • From product support to customer support
  • Behavioral Science
  • The importance of partnerships to release the health economic value

COLLABORATION IN CUSTOMER EXPERIENCE

Cross-functional collaboration in CEM

Valuing patients’ needs in product development and marketing is becoming more and more common in pharma’s daily practice. In particular, when entering a new disease area, approaching and engaging with patients can offer a significant market advantage. Jens will present, how Bayer evaluated the scene, involved employees of all functions and developed a multi-functional portfolio of activities, to support customers as well as business.

  • Learn how Bayer created cross-functional execution power to detect and realize business opportunities
  • Discover methods of contributing to the bottom line by incorporating patient experiences
  • Understand the value of continuous patient engagement for HCP communication
<p style=line-height:20px;>Jens<br>LIPINSKI</p>

Jens
LIPINSKI

Bayer

Head Patient Relations

<p style=line-height:20px;>Julie<br>O’DONNEL</p>

Julie
O’DONNEL

Lundbeck

Senior Director, Head of Global Customer Interaction Management

THE POWER OF CONTENT MARKETING

Content Marketing in Pharma – Buzzwords or Business Driver?

Content marketing is a phrase that is now over-used in marketing and communications teams across sectors. What does content marketing in a pharmaceutical context really mean? How can it support key commercial objectives and provide both customer and business value? In this presentation Julie will provide tangible examples to illustrate the importance of adopting content marketing strategies in pharmaceutical organizations.

  • What is content marketing? Trends across sectors
  • Content marketing in pharma? Buzzword or business driver
  • Capitalising on customer insight
  • Case study illustrating impact for brands across the lifecycle and the engagement of cross-functional stakeholders

Ultimate Session

FOR NETWORKING

Every morning starts with a great ice-breaking activity – Speed Networking Session. This session is designed to give all participants the opportunity to meet and introduce themselves to their fellow participants before the official conference starts.

Don’t forget your business cards!

Provided Networking Sessions include Coffee Breaks, Networking Lunches, a Cocktail Reception, plus informal gatherings outside conference hours – key tools for establishing future business connections with fellow industry peers.

What delegates had to say

About our past conferences – VIDEO

SEE WHO WAS THIS EVENT DESIGNED FOR

Testimonials

  • Very varied content, informative meeting

    Sanofi
  • I consider this event as the best ever conference I have ever attended

    Pfizer Inc.
  • Very interesting exchange of topics, interesting guests

    AstraZeneca


Who this event

WAS DESIGNED FOR

Members of board, C-level, Senior Vice Presidents, Vice Presidents, Directors, Heads of departments from Pharmaceutical industry involved in:

  • Customer/Patient Experience
  • Patient Solutions
  • Patient Relations
  • Customer Interaction
  • Digital Innovations
  • Multi-channels management
  • Marketing
  • Customer Engagement
  • Customer Services
  • Customer Strategy
  • Market Access
  • Customer Excellence
  • Customer Relationship Management
  • Patient Affairs
  • Patient Value
  • Customer/Patient Communications

What differentiates Allan Lloyds’s conferences from the rest?

Tired of attending expos, conferences or events where there is little to no interaction or debate with speakers & delegates?

Allan Lloyds events are famed for being highly interactive. Through our special discussion panels and roundtable discussion formats you will be able to discuss in intimate detail all of the complex issues that you are facing with our speakers and delegates.

Attendees of our events are leaders in their respective companies – meaning you will be able to enjoy indepth discussion with peers!

This is where the real learning & development happens

SPONSOR 2016



Venue

19 – 21 April 2016 I VIENNA

HOTEL LE MERIDIEN VIENNA

The 3rd Annual  Pharma Customer Experience Management Summit was take place in the Hotel Le Meridien Vienna, Opernring 13, 1010 Wien, Austria.

Things to do in Vienna:

  • No visit to Vienna is complete without a visit of this magnificent palace – Schoenbrunn Palace. The gardens are a must.
  • Did you know Vienna also has a Walk of Fame? Instead of containing celebrities like in LA, this walk of fame is full of composers who had some sort of connection with Vienna.
  • Visit massive cathedral is the true centerpiece of Vienna – St. Stephen’s Cathedral

WORKSHOP

Workshop A

CEM growth opportunities in telecom, banking and pharma industry
19 April 2016 (15:00 – 16:00)

  • How to create meaningful experiences across the customer journey?
  • Align real-world customer expectations and corporate strategy
  • The power of the customer story in marketing
  • Delivering consistent, brand-affirming interactions across every touch-point
  • Comparison of CEM opportunities across industries

Workshop B

Customer in a digital world
19 April 2016 (16:00 – 17:00)

  • Implementation of new communication channels to the customer
  • Digital innovations – social media, apps, online chat forums and digital devices
  • Using the channel management approach to engage more customers
  • Touch-points – from offline to online, from desktop to smartphones and tablets

 

 

GET UPDATES FOR 2017 EDITION

Provide us with your contact details and our team will get back to you with all the updates regarding the upcoming edition of this event.

Take advantage to meet the leading experts within the field and discuss the latest challenges all your competitors are facing.

We are looking forward to welcoming you on board in 2017!

STAY UPDATED

 

Photos from Last Annual

Contact Details

If you have any questions regarding this event and would like us to get in touch with you, please leave us your details and a member of our team shall get back to you shortly.

Delegate Enquiries
Tony Bradley
E: tony.bradley[at]allanlloyds.com
P: +421 221 025 322
Sponsorship & Exhibition
Sam Khalaf
E: bus.dev[at]allanlloyds.com
P: +421 221 025 324

Event Production

Robert Atkinson
E: robert.atkinson[at]allanlloyds.com
P: +421 221 025 322

Marketing

Amy Taylor
E: amy.taylor[at]allanlloyds.com
P: +421 221 025 322

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